GRR Origin Story: Amarillo Wings

The origin of the Amarillo Wings blend is a tale steeped in the flavors and traditions of the Texas Panhandle, where bold, spicy food is more than just a meal—it’s a way of life.

Amarillo Wings were born out of countless backyard barbecues and tailgate parties, where the challenge was always to create the perfect wing—crispy, flavorful, and with just the right amount of kick. Growing up near the Red River in West Texas, the creators of Goodnight’s Red River Spice Company were no strangers to these gatherings. The family grill was often the centerpiece of these events, and wings quickly became a staple dish.

The idea for the Amarillo Wings blend began during one particularly memorable tailgate at a Dallas Cowboys game. The family had spent the entire week experimenting with different spice combinations, trying to find the perfect balance that could capture the spirit of their beloved Texas while also bringing something new to the table. The breakthrough came when they decided to combine the smoky, earthy flavors of traditional Texas BBQ with a hint of citrus and heat—elements that mirrored the rugged yet vibrant landscape of the Texas Panhandle.

The name “Amarillo Wings” was chosen as a nod to Amarillo, Texas—a city known for its strong winds, vast plains, and bold character, much like the wings themselves. The blend was perfected over several more cookouts and tailgates, with each batch getting rave reviews from friends and family. Soon, it became clear that this was more than just a family favorite; it was a flavor that deserved to be shared with the world.

Today, Amarillo Wings are celebrated far beyond the Texas state lines. The blend has been met with rave reviews from backyard barbecues to football tailgates and everything in between. The seasoning encapsulates the spirit of the Texas Panhandle—bold, unpretentious, and full of flavor. Whether baked, grilled, or fried, Amarillo Wings are a tribute to the proud culinary traditions of Texas and the love of good food shared among friends and family.